A Guide To Become An Instagram Influencer
We don’t buy
a new Smartphone, t-shirt or product, after seeing it on Amazon but we may buy after receiving a good review from a genuine influencer about the product.
According to
research by Olapic, 49 percent of consumers were more likely to purchase the
product if the product was endorsed by a genuine individual. Therefore, brands
are spending tons of money on influencer marketing and the rates are expected
to be $10 billion in the next five years. So, whether it’s free trips to exotic
destinations around the globe or charging for a promoted Instagram Story or
photo leveraging followings on Instagram has become a remunerative way to be
your boss and earn money online. Some may even buy Instagram followers to do so
after all, who doesn’t want to be rich, successful and influential. But I’ll
suggest you avoid it and don’t hurry up.
Here’s the ultimate guide with step-by-step instructions on how to become an Instagram
influencer and getting paid.
- Pick
Your Niche: -
The very first step is to stand out from 800 million monthly users. For this, you
need to speak to ONE specific person and create a tribe around one main topic.
As you just can’t be popular for everything. So the best way to stand out from millions
of users is to pick one thing you’re good at and knowledgeable in. Make sure to
pick the niche that is in sensation like- fashion, makeup, cooking, etc. With a
dominating niche on Instagram, it won’t matter if you have 3,000 or 300,000
followers because there will be active engagement of your audience.
- Write
An Effective Bio: -
The second step to becoming an Instagram influencer is, to know the value of a
great bio. The character limit for Instagram bio is 150; it may sound small but
remember it’s the elevator pitch of your entire account. It introduces you and
your brand to followers who don’t know who you are and what you do. The account
bio can be a maker or breaker of your Instagram personality, so be very precise
while writing it.
- Be
Serious About Your Accounts Analytic:
-
To
be an Instagram influencer you should be very serious about your analytics.
Switch your account to the business profile. This has a lot of useful tools for
influencers such as Instagram Insights. The feature Insight lets you know the
demographic data of your account. It allows you to identify follower
fluctuations, top locations, audience activities like- their activity time,
profile views and website clicks, based on a set period. With a personal
account, you’ll never know all these things. However, using Instagram Insights,
you can have an accurate overview of your audience or followers and the posts
they love and the post they did not like. You can also, buy likes for the post your audience like the least to maintain fame. This information will help you to
build a good and interesting feed.
- Increase
Your Followers: -
If
you have the talent they will come to you but sometimes it becomes difficult to
stand out from a billion users and attract or make them notice your talent. So,
if you are feeling that you are not being in the notice for your work follow
two steps. The first is following the rule #follow4follow. This hostage has
always worked; make sure to unfollow the one who doesn’t follow you back. This
will help you to make your talent being noticed.
The
another way is to buy Instagram followers to have a kick start for your account.
Please make sure to buy followers from some authentic sites like times follow
or crazy that provides you with active and real followers.
- Create
High-Quality Instagram Posts:
-
The
The quality of the content you put out in your account will determine how many
people will like, comment and follow your account. If you want your account to
grow, you need to invest money and time both. Money on gadgets like a decent
smartphone or DSLR camera, and spend time on taking photos that have a solid
composition, good lighting and are in focus in all the right places. In this
way, you will a high-quality Instagram feed that will help you to increase the
followers.
- Engage
With Your Followers:
-
If
you want to be one of the most successful Instagram influencers then don’t just
post a photo and log out of the app. Instead, of this put, a question in your
caption and then make sure to spend time replying to comments, DMs and engaging
with other accounts. Put some polls in your story to interact with your
followers. This will help you to create a stronger sense of community around
your brand and turns casual swipers into super fans.
- Collaborate
With Other Influencer Of Your Niche:
-
I
know your account can be grown by your talent but collaborating with other
influencers of your niche will make the process easier and faster. After you
have a certain range of followers spend some time going through your favorites
hashtags and find some similar accounts. Engage with their content, try to
start a conversation and who knows – you may even end up meeting and
collaborating in real life. This collaboration will be helpful for both of you.
- Choose
The Right Hashtags: -
Hashtags
are important not only for Instagram nut also for other social media platforms.
It’s been proven that posts with hashtags gain 12.6% more engagement. This is
because hashtags make your posts searchable for a term and don’t let it lost in
millions of posts similar to yours. Hashtags can be- Community-specific,
Location-specific, Lifestyle specific, Brand-specific, Challenge-or
contest-specific, Campaign-specific, Event-specific, Subject-specific, Product
specific. A post should have at least 5-30 hashtags.
- Be
In Touch To Brands Within Your Niche:
-
Once
you’ve grown your account to a certain range of followers or we can say
specifically, 1000+ followers, it’s time to start reaching out and contact the
brands in your niche. Don’t be scared to start pitching if you’re a small
account or small count of followers as compared to others. If you have an
engaged following, authentic content and attractive content on your profile or
we can say if your audience is the brand’s target audience, you stand a good
chance of landing the opportunity.
Conclusion
At last, I
would say that spend some time crafting the perfect pitch and detailing what
you can offer the audience and show the brands. I know it can feel awkward at
first to make your life public, but the more you do it, the easier it gets. And
at the end of the day, you’ll surely love it as who doesn’t love money and
fame.
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