How Many Followers Do You Need Become A Paid Influencer

How Many Followers Do You Need Become A Paid Influencer

Becoming an Instagram influencer can surely be a game-changer, who don't want to live a luxurious life and also getting paid to post about the things that drive you sounds awesome. Nothing can be more satisfying than this dream job of yours. My friend used to work at PodSquad we work with brands that hire influencers on Instagram every day. He recently shared with me how it works. He also easily figure out who buy Instagram followers and who really have the talent and work hard to create the millions of fan base. he also gave me access to some follower data.

So now to answer a straightforward question, i.e.- 

How Many Followers Do You Need To Be A Paid Influencer?

First, let's break this down to make the approach easier. When someone starts there career as an influencer they are offered free products, coupons, or discount codes in exchange for the content they put in their profile. That nice and we all are familiar with, but the real exotic fun starts when you reach the level where you start making cold, hard cash. This consequently means that you can upgrade your gear, hire a photographer or manager, or get more iconic and interesting Instagram shots while traveling, or even can create your brand.

You may always think that how the top influencers of Instagram are growing their following numbers by leaps and also doubt that they buy followers. I know it really hard to pinpoint where they got their start but 95 to 99 percent of their followers are authentic.

Now to know the answer to the question that, when they actually start getting money for there post, my friend's team surveyed over 300 paid Instagram influencers. Not only this they took it one step further. With influencers, we also surveyed over 50 brands as a cross-check. The results are in the table below :

Industry	Avg. Instagram follower count for a first paid offer	Avg. $USD per post fee paid to influencer
Fashion and Clothing	15,500	$59.00
Fitness and Heath	23,200	$128.00
Technology	34,100	$102.00
Food and Recipes	8,700	$23.00
High Fashion/Clothing	55,100	$375.00
Jewelry	39,500	$410.00
Cosmetics	84,200	$493.00
Adventure	29,000	$201.00
Traveling	73,900	$623.00

We All Know Followers Count Matters:

Follower count is one of the ways for brands to select influencers. All industries around the world have certain levels that they want to see before they open up their wallets to you. Generally, people get paid after crossing about 15,000 followers milestone and I meant authentic followers. Not by buying Instagram followers, as most brands recognize that you are spamming by analyzing your engagement data, so be careful while buying followers  (prefer sites like smcrazy or timesfollow.com). The getting paid milestone varies greatly by industry, especially when it comes to makeup and cosmetics category.

The most frustrating part of Instagram right now is increasing the followers and has become harder after 2017 when Instagram decided to change its algorithm. If you are new and unknown fewer people see your posts as the ruling influencer of your niche will never allow you to come up with their massive engagement rates. Even if your content is awesome and unique, you do not get new followers and it takes forever to grow fan base. At this stage, people will either give up the idea of being an influencer or will end up buying Instagram followers.

Does Influencers Face Gender Pay Gap?

I know it is a stereotype that influencer marketing is female-dominated. But this statement is totally incorrect the wages differ from industries to industries, in cosmetics women are paid more whereas, in sports, men are paid nearly 23% more on average per Instagram post. This is fact salaries vary by industry to industry and even brand to brand.

Influencer marketing is not a new concept anymore, and we are still hoping that these numbers begin to even up between the genders.

It Pays To Be In A Competetive Category:

Did you ever wonder why all influencer prefers fitness, jewelry, and makeup industry over others? It's because those are some of the best paying industries and working on these content categories s easy and also good when followers are considered. In other niches, you may need to buy Instagram followers but remember to buy the legit and actve once.
Brands and their marketing teams are always n search for new budding influencers each and every day. The people with the right follower counts show up first now don't buy followers to be the part of the list as they also see the engagement data of your profile. If you're using the right category hashtags and have a good engagement rate you'll be surely included in those lists.

Brand Has A Big Impact On Your Pay Per Post

I don't understand why but people love to see the lucrative lifestyle of others. So, if you want high engagement ditch the casual and lookup for luxurious brands, even if fake for starting few months it works. Let's assume if fashion is your niche, consider looking at designers like Gucci, Chanel, Louis Viton and lesser-known up and newcomers. Instead of considering fast fashion brands like Zara, H&M, and Forever21 as it can be easier due to cost and wearability. And also many people can do the same thing.